Effective Date: May 22 2025

Privacy Policy

At OptiRank (https://optirank.com.au/), your privacy is important to us. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website or engage with our SEO and digital marketing services. We are committed to complying with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. Information We Collect

We may collect personal and non-personal information in a variety of ways, including when you:

Visit our website
Fill out a contact form
Request a quote or consultation
Subscribe to our newsletter
Communicate with us via email or phone

Types of information collected may include:

Full name
Email address
Phone number
Business name and website URL
IP address and browser details
Any other information you voluntarily provide

2. How We Use Your Information

We use your personal information to:

Provide and deliver SEO and digital marketing services
Communicate with you regarding enquiries, proposals, or services
Improve website functionality and user experience
Send newsletters, updates, and promotional content (you can unsubscribe at any time)
Comply with legal obligations

3. Sharing Your Information

We respect your privacy and do not sell or rent your personal data. We may share your information with:

Third-party service providers (e.g., hosting, analytics, email services) to assist in service delivery
Legal authorities when required by law or in connection with legal proceedings
Our business partners or contractors, strictly for purposes related to your project

All third parties are required to protect your data in accordance with this Privacy Policy.

4. Cookies and Analytics

Our website uses cookies and similar tracking technologies to improve user experience and gather analytics data.

Cookies help us understand how visitors use our site, allowing us to optimise content and functionality.
You can control or disable cookies through your browser settings.

We use tools such as Google Analytics and other third-party analytics platforms to gather anonymous data.

5. Data Security

We implement appropriate technical and organisational measures to protect your personal information from:

Unauthorised access
Loss or theft
Misuse or disclosure

Despite our efforts, no method of online transmission or storage is 100% secure. You share your information with us at your own risk.

6. Access and Correction

You have the right to:

Access the personal information we hold about you
Request corrections if the information is inaccurate or outdated

To make a request, please contact us via the details provided below.

7. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies before providing any information.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated version will be posted on this page with the revised effective date.

9. Contact Us

If you have any questions, concerns, or requests regarding your privacy or this policy, please contact us:

OptiRank SEO Services
Website: https://optirank.com.au
Email: info@optirank.com.au
Phone: +61 491 769 260‬
Location: PO BOX 1057, Blackburn Square, Melbourne Vic 3130 Australia

By using our website or engaging our services, you agree to the terms of this Privacy Policy.