The competition among small and medium businesses is fierce in Melbourne. It could be a dental clinic in FitzRoy or cafe in South Yarra or trade services in Dandenong, all of them are facing the same challenge which is how to stand out from your competitors and get more business. The below case study shows how Melbourne businesses grew their business by 30% revenue in just six months by only focusing on Local SEO.
It’s a family owned plumbing company based in the inner suburbs of Melbourne. The biggest challenge this business was facing that despite a very good word of mouth referrals, the business was struggling to get new leads online. Most of the competitors dominate the Google’s “Local Pack” (the top three map results) and because of which their website was visible beyond page two search results.
To overcome this issue, a tailored local SEO campaign was implemented,
Below are the results that business achieved within six months:
This case study proves that to achieve big results the businesses do not need to spend huge marketing budget. If we focus on local SEO fundamentals such as profile optimisation, keywords focused on local or nearby suburbs, good reviews and local community engagement, great results were achieved by this local plumber business.
If you would like to grow your business contact Optirank Melbourne as they specialize in boosting local Melbourne business and increase their visibility.
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